Flavor So Good It Hits You Like A
In 2011, David Van Alphen, the Founder of SuckerPunch, said “see ya later” to his Chicago artist gig to don the Superdad cape for his son with Down syndrome.
And what a ride it was—a pickle- packed adventure of epic proportions!
Juggling family dynamics like a seasoned pro, David spilled the beans on the health perks of pickles and whipped up his own Signature 11-Spice Blend.
Cue a tasting session with his best pals, who went wild after just one bite, proclaiming, “These pickles hit you like a SuckerPunch!", and our company was born. 
David then set out on a tasty crusade to spread the miraculous wonders of pickles far and wide. SuckerPunch delved into Bloody Mary and Margarita Mixers, bringing healthier pickle-forward options to beloved boozy drinks.
As a salute to snackers everywhere, we launched our Pickle Snack Packs—our low-cal, flavor-packed, quick-bite-to-eat for on-the-go pickle fans, ousting potato chips from their throne.
To top it all off— David’s knowledge of the power of pickle juice for banishing muscle cramps and enhancing athletic prowess became a reality.
Enter stage left: Our revered former Division 1 Athletes, allies in pickle power, who helped bring our Pickle Juice Shots (complete with electrolytes) to the masses, ready to power up any athlete in need of a pickle-fueled boost to stay in the game.
And there you have it, folks—our Founder of SuckerPunch's flavorful journey!